The "As Seen On T.V." Problem

The "As Seen On T.V." Problem

Just this past weekend I watched a half hour show that turned out to be an infomercial for a drink that was the cure for joint pain.  The scene was an interview between two people in a clearly scripted dialogue claiming to be selling the best product ever made.  I listened more so I could get the ingredient listing, and it was clear I sold the same ingredients in several products that I've sold in health food stores for years, and it got me thinking.

My thoughts were that many people were watching this infomercial and were being tricked into thinking they would need to order this product to get pain relief.  When the reality is they could simply come to the health food store for the same type of product or even a better quality product and probably at a better price.


The Internet, magazines and commercials are such an allure for people trying to get a quick fix supplement, advertisements can be so alluring.  The only effort people need to do is click through a few web pages or calling a toll free number allowing you to buy the next quick fix in a pill, powder or juice.

I'm not going to lie, advertising is very convincing and easily leads to impulse buying, but I'm here to tell you don't believe everything you hear or see.



Here's how it works

"Call Now And I'll Throw 2 More Bottles for $29.99!"

Usually someone or a group of people get the idea to make money, they do some research, find a product they can buy at a low price and create value to you the customer claiming they have taken years to formulate a product and they can only sell it on television or online, because it's so good.

"In 29 days get rock hard abs"

With that said, whenever you stumble upon on infomercial, or a slick website that sells "THE NEXT BIG THING" in a powder, pill or juice, what the company has done is purchased raw material at a very low price, made a supplement, put a fancy sticker on to finalize packaging and spent a ton of money to promote the product.

The final outcome of a cheap product wrapped in fancy packaging.  Now the company must find a cleaver way to market it to make it appealing to YOU the potential customer.

 

What are you left with?

You as the customer, sees a product and the commercial or a bright website.  Most of the time you get drawn in and believe anything you are told, next thing you know you have purchased a very overpriced product you could have spent a fraction for at the health food store that would be higher quality anyway.


Understand this, what you see no matter how amazing it looks on T.V., the internet or in a seminar can be purchased in a health food store at a lower cost and at better quality and you can actually get the knowledge you need from the staff you are buying it from.

It boils down to this

If  a company spends a ton on marketing a specific supplement for television, national magazines or to drive thousands of people to a website.....MOST OF THE TIME THEY ARE USING CHEAP RAW MATERIAL SUPPLEMENTS!


With that said, I am getting sick and tired of seeing people get suckered into believing they are buying amazing quality products online or from television at extremely low prices or worse at a very high price.

It all breaks down to this, if it costs really low, it's probably not worth buying.  And if it costs a lot of money, there is an equivalent at the health food store at a better price.

At the time of this writing Green coffee bean and colon cleaning is all over the net, you do not need to order it, come to the health food store and pick it up.  Check out one of my latest videos describing which you should buy.  If you are in Canada, check out your local Nutrition House location for your supplement needs.

Stay healthy and stay motivated
Shane Chartrand